PROGRAM DATES 2022
Mon July 11: Class 1 - Introductions
LOCATION: ZOOM W/ MENTORS
TIME: 2:00 - 6:00 pm
Thu July 14: Class 2 - Shootaround and Group Tutorials
LOCATION: IN-PERSON NYC W/ MENTORS
TIME: 2:00 - 6:00 pm
Mon July 18: Class 3 - Working With Clients
LOCATION: ZOOM
TIME: 2:00 - 6:00 pm
GUEST DISCUSSION: 3:30 - 5:00 pm
Discussion Topics:
Who are Clients? Where can I find them?
Your Needs / Client Needs
Developing effective communication
Negotiation and compromise
Resolving Creative differences
Evaluations of Success
Thu July 21: Class 4 - Expression, Communication, Audience
LOCATION: IN-PERSON NYC
TIME: 2:00 - 6:00 pm
GUEST DISCUSSION: 3:30 - 5:00 pm
Discussion Topics:
Understanding audience. Defining audiences.
Who are you making your work for?
Expression vs Communication
Target audiences / clients
Different worlds - Different needs - Different genres
Impact of Demographics: Is this an accurate reading of an audience?
Mon July 25: Class 5 - What’s Your Point of View
LOCATION: ZOOM
TIME: 2:00 - 6:00 pm
Thu July 28: Class 6 - The Power of Storytelling
LOCATION: IN-PERSON
TIME: 2:00 - 6:00 pm
Mon Aug 1: Class 7 - Evolving Creative Practices
LOCATION: ZOOM
TIME: 2:00 - 6:00 pm
GUEST DISCUSSION: 3:30 - 5:00 pm
Discussion Topics:
What is your Creative Process?
How did that process become practice?
Who or what inspires you? How do you respond to inspiration?
Evolution of an idea
Challenges and pitfalls
Developing a unique Creative Point Of View
Thu Aug 4: Class 8 - An Inside Look at Studio Work
LOCATION: Available Work Locations
TIME: 2:00 - 6:00 pm
This session we will bring our students to artist studios, local businesses and creative environments that serve the Industry. If you can host our class for up to 1 hour between the hours of 2:00 - 6:00 pm on The Aug 4, please indicate your availability below.
These studio visits are designed to expose students to real working environments
Ideally the proprietor or a representative for the work studio can introduce the students to what kind of work is being done there, and have time for some questions.
We will be traveling with a party of up to 16.
Our visit will last 45-60 minutes in each location.
Mon Aug 8: Class 9 - Gaining Visibility in the Attention Economy
LOCATION: ZOOM
TIME: 2:00 - 6:00 pm
GUEST DISCUSSION: 3:30 - 5:00 pm
Discussion Topics:
What are your goals?
What is the value/cost of attention?
How can we make money, create sustainability, in an Attention economy
How do we make healthy choices with regards to Visibility and online media?
What does success mean to you?
The Past and Future of Sharing - Social media and beyond
Leveraging platforms and building an audience
Are you a Brand?
How to be aware and protect yourself
Thu Aug 11: Class 10 - Midpoint Critique
LOCATION: IN-PERSON NYC w/ MENTORS
TIME: 2:00 - 6:00 pm
Mon Aug 15: Class 11 - Protect Yourself, Protect Your Work
LOCATION: Zoom
TIME: 2:00 - 6:00 pm
Guests: ASMP
Thu Aug 18: Class 12 - Protect Your Wallet
LOCATION: Zoom or In-Person TBA
TIME: 2:00 - 6:00 pm
Guests: ASMP
Mon Aug 22: Class 13 - Mentorship Preparation
LOCATION: IN PERSON NYC W/ MENTORS
TIME: 2:00 - 6:00 pm
Thu Aug 25: Class 14 - Mentorship Interviews
LOCATION: In-Person W/ MENTORS
TIME: 2:00 - 6:00 pm
Mon Aug 29: Class 15 - Final Class Critique
LOCATION: Zoom / In-Person TBA
TIME: 2:00 - 6:00 pm
Thu Sep 1: Class 16 - Student Interviews & Final Discussion
LOCATION: In-Person NYC
TIME: 2:00 - 6:00 pm
